LLMs are using earned media to decide which brands to show. Are you one of them?
We’ve analysed 100 e-commerce queries across ChatGPT and Gemini. 99% of the time, earned media was used as a source. The rules of the game are changing. Fast.
You’ve spent years obsessing over Google rankings (and you should still). Now, ChatGPT, Gemini and LLMs are rewriting the rules.
If you think your SEO is locked in, think again.
We ran an experiment analysing how actual LLMs decide which brands show up in their responses for high-intent e-commerce queries.
Spoiler: your media coverage matters more than you think.
This is not theory. It’s what’s happening right now in the outputs of the world’s biggest LLMs.
If your brand (or your clients’ brands) wants to stay visible, and not just in search engines, but in AI assistants, chatbots, and next-gen recommendation engines, you need to understand this shift.
Download the full report below to find out all the answers, because if the LLMs don’t see you, your customers won’t either.
→ It’s free
→ It’s punchy (you won’t need a weekend to read it)
→ It’ll make you smarter than 99% of your competitors
